Saturday, March 31, 2007

TTAB Posts April 2007 Hearing Schedule

The seven TTAB hearings scheduled for April are listed below. As usual, likelihood of confusion issues predominate, some more interesting than others. The alleged mark STEELBUILDING.COM has surfaced again, this time in altered guise. And the Board will be introduced to the ubiquitous HELLO MY NAME IS name tags, the question being whether that phrase functions as a mark. The hearings will be held in the East Wing of the Madison Building. [The hearing schedule may be found at the TTAB website (lower right-hand corner)].


April 12, 2007 - 2 PM: In re King Beverage Indus. Ltd., Serial No. 75912958 [Section 2(d) refusal of GOLDEN EAGLE for "coffee; tea; coffee, cocoa or tea based beverages," in light of the identical mark registered for restaurant services and carry-out restaurant services].

April 17, 2007 - 2 PM: Wrangler Apparel Corp. v. Quicksilver, Inc., Opposition No. 91158458 [Section 2(d) opposition to registration of the mark QUIKSILVEREDITION for sports bags and other class 18 goods, based upon Opposer's alleged prior use of the mark SILVER EDITION for clothing].

April 18, 2007 - 11 AM: In re Steelbuilding.com, Inc., Serial Nos. 76280389 and 76280390 [Appeal from a requirement that Applicant disclaim "STEELBUILDING.COM" in the marks STEELBUILDING.COM & Design and STEELBUILDING.COM THE FUTURE OF METAL BUILDINGS, for "computerized on-line retail services in the field of pre-engineered steel buildings and roofing," on the ground that the term is merely descriptive and that Applicant's Section 2(f) evidence was inadequate]. [TTABlog Note: See the CAFC's decision in a companion case (here), holding that the term STEELBUILDING.COM is not generic for Applicant's services, but is merely descriptive and lacks secondary meaning.]


April 18, 2007 - 2 PM: Diamonique Corp. v. Diamonair USA, Inc., Opposition No. 91163668 [Section 2(d) opposition to DIAMONICE for jewelry, based up the registered mark DIAMONIQUE for jewelry].

April 24, 2007 - 10 AM: In re Avery Dennison Corp., Serial Nos. 78564892 and 78563257 [Refusal of the phrase HELLO MY NAME IS in standard character and design form (below) for "paper name tags and paper labels" on the ground that the phrase is merely informational and does not function as a trademark].


April 24, 2007 - 2 PM: In re XE Capital Management LLC, Serial No. 78509295 [Section 2(d) refusal of XE SELECT for "financial services for sophisticated investors, namely, offering hedge fund and fund of funds investment products," in view of the registered mark XE for "currency exchange services through a global computer network"].

April 26, 2007 - 10 AM: ProMark Brands, Inc. v. Schwan's IP, LLC, Opposition No. 91159653 [Section 2(d) opposition to registration of SMARTPIZZA for pizza, in light of the mark SMART ONES, registered and used for pizza, frozen desserts, and frozen entrees].

Of course, briefs and other papers for these cases may be found at TTABVUE..

Text Copyright John L. Welch 2007.m

Friday, March 30, 2007

TTABlog Quarterly Index: January - March 2007

Well, there goes another quarter down the drain. The Board pumped out about two dozen precedential decisions during the quarter, which suggests that it will issue nearly 100 precedentials this year. That is more than the number issued in the past three years combined. Perhaps the most interesting decision was Hurley v. Volta on the issue of fraud, for the reasons set out here. The worst decision? GREEN BRANCH not merely descriptive for banking services. The most exciting development? The availability of e-mail subscriptions to the TTABlog. Just enter your e-mail address in the box on the right to receive a daily update.

Kendall Generating Plant
Cambridge, MA


Section 2(a) - Suggesting a False Connection:

Section 2(d) - Likelihood of Confusion:

Section 2(e)(1) - Mere descriptiveness:

Section 2(e)(2) - Primarily Geographically Descriptive:

Section 2(e)(3) - Primarily Geographically Deceptively Misdescriptive:

Section 2(e)(4) - Primarily Merely a Surname:

Section 2(e)(5) - Functionality:


Kendall Boiler and Tank Co.

Section 2(f)- Acquired Distinctiveness:

Capability of Functioning as Mark:

Fraud/Nonuse:

Procedural Matters:

Specimen of Use/Mutilation:


Lechmere MBTA Station

CAFC Decisions:

Leo Stoller:

Other:

Text and photographs Copyright John L. Welch 2007.

Thursday, March 29, 2007

Precedential No. 24: TTAB Rejects Historical Figure Contention, Affirms Surname Refusal of "WATSON"

In its two dozenth precedential decision of 2007, the Trademark Trial and Appeal Board affirmed a Section 2(e)(4) refusal to register the mark WATSON for "computer software for use in laboratory information management ...," finding it to be primarily merely a surname. Applicant argued that WATSON would primarily connote James Dewey Watson, one of the discoverers of the structure of the DNA molecule, but the Board was not persuaded that the relevant purchasing public would consider Watson to be such "an historical figure" that they would "view the primary connotation of WATSON as James Dewey Watson." In re Thermo LabSystems Inc., 85 USPQ2d 1285 (2007) [precedential].

James Dewey Watson

Examining Attorney Doritt Carroll established a prima facie case that the primary significance of WATSON to purchasers is merely that of a surname. The PTO's evidence showed more than 81,00 residential listings for, and more than 250,000 individuals with, the surname WATSON. In fact, it is the 72nd most common surname in the country.

Moreover, WATSON has the "look and feel" of a surname. Numerous individuals have that surname, and several such persons "are notable in view of their professional accomplishments." [E.g., the aforementioned James D. Watson, Congresswoman Diane Watson, and actress Emma Watson].

Applicant contended that WATSON has a "myriad of meanings": as the name of one or more historical figures, as a given name, and as a geographic location." Its "large amount of evidence," however, was not persuasive.

As to the historical figure argument, Applicant primarily maintained that those in need of its software would quickly associate WATSON with James Dewey Watson. Not so fast, said the Board. Nothing in the record established that his achievements "are so remarkable or so significant that he is an historical figure." [Like, for example, Leonaro Da Vinci].


Applicant also listed numerous other "famous" Watsons -- e.g., Thomas Augustus Watson, assistant to Alexander Graham Bell, and professional golfer Tom Watson -- but again the evidence did not show these individuals to be "historical figures" to prospective purchasers of Applicant's goods.

Concerning the "given name" argument, the Board found Applicant's evidence to be "vague" and "not reviewed or accurately tallied." In any case, the number of individuals with that given name "would appear to be far lower than the number of surname uses." Moreover, none of the individuals with the given name "Watson" appear to have any significance in any particular field.

As to the geographic argument, Applicant submitted evidence that geographic locations in 24 states bear the name Watson (including Watson, Missouri (population 137)). Most of the entries did not indicate the population size, and those that did showed very small ones. Even if WATSON has some minor geographical significance, the Board observed, that does not dissipate its primary significance as a surname; indeed many places are named after people.

Therefore, although the record showed that WATSON "has some geographical and given-name significance," the surname significance "is far more common and ... predominates."

TTABlog Note: How do you get an e-mail subscription to the TTABlog? It's elementary, my dear Watson! Just enter your e-mail address in the box at the upper right to receive a daily update.

Text Copyright John L. Welch 2007.

Wednesday, March 28, 2007

Precedential No. 23: Nike Blocks WNBA's Shot at Registration of "S and Star Design"

In a case perhaps notable because it concerns the likelihood of confusion between two "letter and design" marks, the Board sustained an opposition to registration of the mark shown immediately below for athletic bags and clothing, finding the mark likely to cause confusion with the registered marks "S and Star Design" for clothing and "S STARTER and Star Design" for athletic bags (both marks shown further below). Nike, Inc. v. WNBA Enterprises, LLC, 85 USPQ2d 1187 (TTAB 2007) [precedential].


The applied-for mark is used by the WNBA as a trademark of the San Antonio Silver Stars basketball team. Opposer Nike, through its predecessors, has been using its "S and Star logo" since 1980 in connection with clothing and sports bags. The Board, in a 37-page opinion, dribbled its way through the du Pont factors and found the marks to be similar and the goods identical or closely related.


Opposer Nike claimed to own a family of "S and star design" marks, but once again the Board found the proofs inadequate to establish a family. "We have insufficient evidence that opposer has promoted any number of its claimed marks together to the public." In any case, the Board observed, the existence of a family doesn't matter much here, since the WNBA is seeking to register "the exact feature that opposer claims is the basis of the family," and Nike owns registrations for the claimed family feature.

Applicant WNBA argued that "the sophistication of sports consumers precludes the likelihood of confusion." [TTABlog comment: LOL! Ever listen to WEEI in Boston?]. Although the parties argued over the nature of their respective customers, the Board pointed out that the involved applications and registrations have no restrictions vis-a-vis classes of purchasers. Thus, the Board must assume that the goods "reach all the usual classes of consumers, including ordinary consumers."

Nike claimed that its marks are famous in light of 20 years of use and billions of dollars in sales. However, the Board could not determine the significance of those figures because Nike offered no evidence of its market share. Raw numbers do not suffice, and sales figures may not reflect awareness or recognition of the mark applied to the product. In sum, the evidence fell short of establishing fame, but it did show that the "S and Star design" mark "has achieved at least some degree of recognition and strength in the market and ... is therefore entitled to a broader scope of protection than might be accorded a less distinctive mark."

As to the parties' "S and Star" marks, the Board found them similar in appearance, and sounding the same when spoken. And they have the same overall commercial impression. The fine distinctions between the marks offered by Applicant WNBA were not significant.


The WNBA tossed up six third-party registrations for various "S and Star design" marks, but failed to even hit the rim. The Board noted that the existence of these registrations does not evidence use, nor does it establish the public's familiarity with the marks. Moreover, the marks were "markedly" different in appearance from the marks at issue here.

Turning to Nike's "S STARTER and Star design" mark, the Board found that, notwithstanding the additional word STARTER in Opposer's mark, the overall similarities between the marks outweigh their differences. The S and Star portion is still a "significant component of opposer's composite mark and it creates a strong visual impact apart from the word STARTER."

Finally, the WNBA pointed to the lack of actual confusion during the three years that the marks have coexisted. The Board, however, noted that "the evidence in this case is not sufficient to show that a meaningful opportunity for actual confusion has existed."

Observing that any doubt must be resolved in favor of the registrant, the Board blew the final whistle as Nike coasted to victory.

TTABlog Tidbit: Please note that the TTABlog is now available by e-mail subscription. Just enter your e-mail address in the box at the upper right to receive a daily update.

Text Copyright John L. Welch 2007.

Tuesday, March 27, 2007

TTABlog E-mail Subscription Now Available

Please note that the TTABlog is now available by e-mail subscription. Just enter your e-mail address in the box on the right to receive a daily update.
.

Precedential No. 22: TTAB Cancels Registration of "MARC CHAGALL" for Vodka, under Section 2(a)

Applicant Anatoliy Bondarchuk failed to fend off a petition for cancellation of his registration of the mark MARC CHAGALL for vodka. The Board not surprisingly found that the mark creates a false suggestion of a connection with the painter Marc Chagall, in violation of Section 2(a) of the Lanham Act, and it therefore sustained the petition. Association pour la Defense et la Promotion de l'oeuvre de Marc Chagall Dite Comite Marc Chagall v. Bondarchuk, 82 USPQ2d 1838 (TTAB 2007) [precedential].

Registrant's specimen label

Respondent Bondarchuk, through various procedural pratfalls, failed to get any evidence into the record. Some of the papers he submitted were filed by a representative not qualified to practice before the USPTO, some were submitted too late. In any case, the Board noted that even if his evidence had been considered, it would not have ruled differently.

The Board first found that Petitioner has standing to bring this proceeding. According to the testimony of Bella Meyer, granddaughter and an heir of March Chagall, the Committee's purpose is "to defend the rights and works of the painter Marc Chagall." She confirmed that "the committee's rights derived through inheritance through the artist." Her testimony, together with the Committee's claim that the subject mark falsely suggests a connection with the painter, established Petitioner's standing.

Turning to the requirements for a Section 2(a) claim, Bondarchuk conceded that his mark is "the same or a close approximation of the name of the painter Marc Chagall which petitioner seeks to protect and that respondent is not connected with the painter Marc Chagall or his heirs."

The Board therefore distilled the matter down to two remaining, closely related questions were: "whether the mark would be recognized as the name of the painter and whether the name is of sufficient fame or reputation that when the respondent's mark is used on the goods a connection with the painter Marc Chagall would be presumed."

The Board began by noting that the MARC CHAGALL mark has no significance other than as the name of the painter. The evidence of fame or reputation of Marc Chagall is "substantial and unambiguous." Moreover, Respondent, in proposing a licensing agreement with the Committee to sell vodka in Belarus, stated that he desired to "commemorate the name of a great artist." Indeed, Respondent's specimen label (shown above) includes "what appears to be a portrait of the painter Marc Chagall and an artist's palette."

Moreover, Respondent Bondarchuk's intent was clear: he "regarded the name of Marc Chagall as one of significant reputation which would generate good will in the sale of respondent's vodka." The Board found this evidence "highly persuasive."

Marc Chagall, 1941
Photo by Carl Van Vechten

The Board rejected Respondent's contention that "fame" is required to support a claim of false suggestion of a connection: the strict fame requirement that may apply to other claims under the Lanham Act does not apply to Section 2(a). Its requirement is "fame or reputation." Moreover, the geographic scope of the fame or reputation of Marc Chagall "is sufficiently broad."

The Board found this case analogous to In re Sloppy Joe's Int'l, 43 USPQ2d 1350 (TTAB 1997). There, the applicant was attempting to register a mark consisting in part of a portrait of Ernest Hemingway, for restaurant and bar services. The Board affirmed a 2(a) refusal to register, observing that:

"the names and likenesses of well known persons frequently are licensed for use on various goods and services. (Citations omitted). Thus, the name and/or likeness of a well known writer may well be 'extended' for use on goods or services unrelated to writing." 43 USPQ2d at 1354.

Here, the MARK CHAGALL mark was in fact licensed for use on other goods, including dinnerware. That evidence provided further support to the conclusion that a connection with the painter would be presumed. And, as in the Hemingway case, the evidence of intent was highly persuasive.

The Board therefore had "no hesitation" in ruling that Section 2(a) had been violated, and it granted the petition for cancellation.

TTABlog comments: I considered the following title for this posting, but thought better of it: Registrant of MARK CHAGALL Suffers Mark Chagrin. Get it? No? How about "Marked Chagrin"?

Anyway, note this UDRP decision (link) ordering transfer of the second-level domain name vodkachagall.com to the Committee in light of the latter's ownership of various trademark registrations for the mark CHAGALL.

TTABlog Postscript: A faithful reader asks: how did this mark get registered in the first place? Bob, that's a darn good question!

Text Copyright John L. Welch 2007.

Monday, March 26, 2007

Precedential No. 21: LEADING JEWELERS Bests JEWELERS GUILD in TTAB 2(d) Tussle

What could be more exiting than two jewelers' associations fighting over their respective collective membership marks? Well, almost anything. In this snorefest, the Board dismissed an opposition and two cancellation petitions aimed at the mark LEADING JEWELERS OF THE WORLD for "indicating membership in an organization which sells diamond jewelry," finding it not likely to cause confusion with the mark MEMBER LEADING JEWELERS GUILD & Design mark (shown immediately below) for "indicating membership in an organization consisting of jewelry distributors" [JEWELERS GUILD disclaimed]. Leading Jewelers Guild, Inc. v. LJOW Holdings, LLC, 82 USPQ2d 1901 (TTAB 2007). [precedential].


Although the marks would be encountered by "the same relevant persons," the Board found this factor to be outweighed by the dissimilarities between the marks:

"in view of the weakness of Plaintiff's mark, when we compare the respective marks in their entireties as to appearance, sound and meaning, we find that the dissimilarities in the marks outweigh the similarities, and that the marks are likewise dissimilar rather than similar in terms of their commercial impression."

There were a few interesting facets to the decision. The Defendant lamely argued that its mark is aimed primarily at high-end jewelry retailers, while Plaintiff's mark is directed to chain-store retailers located in shopping malls. Unfortunately, however, the involved applications and registrations contain no such restrictions. Indeed, the testimony showed that the marks would be encountered by "some of the same members of the relevant public, who could include businesses and vendors of jewelry, as well as the ultimate purchasers of jewelry."

the applied-for mark

Plaintiff claimed that actual confusion had occurred: its President was approached at trade shows on several occasions, and was asked if plaintiff and defendant were one and the same. He also received an e-mail from a former member who asked whether plaintiff and defendant were different. The Board was not impressed:

"the incidents ... show, at most, that inquiries were made as to the relationship, if any, between plaintiff and defendant. It is not clear, however, that the persons were, in fact, confused. In other words, there is no evidence that a jewelry retailer mistakenly joined or attempted to join defendant when it intended to join plaintiff. In short, it is not clear that actual confusion has occurred."

In any case, the Board noted, even if some actual confusion could be inferred from that evidence, it would be de minimis.

In sum, the Board found the marks "too dissimilar" to support a likelihood of confusion finding.

Text Copyright John L. Welch 2007.

Friday, March 23, 2007

USPTO Receives Court Order to Cancel 34 "STEALTH" Registrations Owned by Stoller's Company

I heard the news today (oh, boy!) about Paul McCartney signing a deal with Starbucks, but the song "Jet" playing in the background reminded me of my parody version, "Stealth," which in turn reminded me of Leo Stoller's lawsuit against Pure Fishing in Chicago. As I suggested in my song, it indeed looks like "the golden days are over for lying in Stealth," because Pure Fishing has now delivered to the USPTO the federal court's Final Judgment that calls for the cancellation of 34 STEALTH registrations owned by Stoller's company, Central Mfg. Co.

Leo Stoller

In case you don't recall the details, the history of the Pure Fishing lawsuit may be traced through these TTABlog postings:
Stoller appealed from the court's October 4, 2006 Order requiring cancellation of the STEALTH registrations, but he failed to timely file his brief, leading to dismissal of the appeal for want of prosecution on February 12, 2007. The Court of Appeals issued its Mandate on March 8, 2007.

On March 12, 2007, Pure Fishing delivered to the USPTO a "Submission of Judicial Mandate Cancelling Registrations (link here)," which included certified copies of the Final Judgment of the district court and of the appellate court's mandate dismissing the appeal, and a list of the 34 registrations facing cancellation.


TTABlog comment: I cannot explain why 34 STEALTH registrations are listed in the recent Pure Fishing filing, while 35 were listed in the Pure Fishing district court papers. I have made appropriate inquiries. [Lance Johnson reports that Reg. No. 1,947,145 for the mark STEALTH TECHNOLOGY was not renewed, and was dropped form the list when the amended complaint was filed].

The cancellation of these registrations of course does not prevent Stoller and his companies from claiming common law rights in the STEALTH mark, but common law rights require proof of use. Gone are the presumptions that accompany the registrations, and proof of rights in the STEALTH mark will require Mr. Stoller and his company to provide real evidence.

Text Copyright John L. Welch 2007.

Thursday, March 22, 2007

TTAB Affirms 2(e)(2) Refusal of "CONFERENCE AMERICA" as Geographically Descriptive

Finding the mark CONFERENCE AMERICA ["CONFERENCE" disclaimed] to be primarily geographically descriptive, the Board affirmed a Section 2(e)(2) refusal to register the mark for various telecommunications services. In re Pirnie, Serial No. 76555048 (March 2, 2007) [not precedential].


The test for determining whether a service mark is primarily geographically descriptive has two prongs: (1) the mark (or portion thereof) must be the name of a place known generally to the public; and (2) the public must believe that the services originate in that place (i.e., there must be a services/place association). If the services do in fact originate from the place named, the requisite services/place association may be presumed.

The Board first found, not surprisingly, that AMERICA is the name of a place generally known to Americans, namely the United States of America, a place that is neither obscure nor remote. The business of Applicant Robert M. Pirnie is located in Montgomery, Alabama, a location within America. Therefore a services/place association may be presumed in this case.

As to CONFERENCE, Applicant's own use of the term at his website was "strong evidence that the term is highly descriptive of its services."


What about the composite mark, CONFERENCE AMERICA? In accordance with Board precedent, the addition of the highly descriptive term CONFERENCE does not detract from the geographical descriptiveness of AMERICA.

Applicant Pirnie argued that CONFERENCE AMERICA has a double meaning: it could be taken "as a command for 'America' to 'conference.'" The Board deemed that argument "wholly unpersuasive," finding "this meaning of CONFERENCE AMERICA to be so nebulous and tenuous that it cannot be said to detract from the primarily geographical significance of the mark."

Finally, Pirnie pointed to a 1993 registration that he already owns for CONFERENCE AMERICA for "telephone communication services; namely, connecting telephone conference calls for others." The Board noted, however, that it is "not bound by the Office's previous decision to allow this mark to be registered." Nor was the prior registration sufficient to rebut the "clear evidence presented by the Trademark Examining Attorney [Toni Y. Hickey] in this case that the mark is primarily geographically descriptive."

The Board therefore affirmed the Section 2(e)(2) refusal.

Text Copyright John L. Welch 2007.

Wednesday, March 21, 2007

Chicago Judge Enters Permanent Injunction in Google RICO Action Against Stoller Companies

In January we reported that Google, Inc. had commenced an action in the Chicago federal court against several of Leo Stoller's companies, charging them with violations of the Racketeer Influenced and Corrupt Organizations Act (RICO), 18 U.S. C. Sec. 1961 et. seq., of Section 43(a) of the Lanham Act, and of the law of unfair competition. (TTABlog posting here).

Leo Stoller

Mr. Stoller filed a motion to intervene in the action, but U.S. District Court Judge Virginia Kendall denied that motion in a decision (here) dated March 12, 2007. She ruled that Stoller had no right to intervene and, in light of Stoller's past litigation conduct, she denied Stoller permissive intervention: "The court has no doubt that permitting Stoller to intervene in this action would frustrate the parties' efforts to resolve this matter by settlement."

Everett McKinley Dirksen Federal Courthouse
(Click on photo for larger picture)

On March 15th, Judge Kendall entered the stipulated permanent injunction and final judgment (here) as agreed to between Google and the Chapter 7 Trustee of Leo Stoller's bankruptcy estate. The settlement agreement between Google and the bankruptcy trustee may be found as an exhibit to this TTAB filing.

The judgment includes admissions and representations that, inter alia, the defendant entities have no rights in the GOOGLE mark, no right to license the GOOGLE mark, and no right to identify themselves as a business entity using the GOOGLE mark. It enjoins the defendants and their officers and principals, etc., from using, licensing, challenging, or in any way messing with the GOOGLE mark.

The settlement agreement calls for dismissal with prejudice of Central Mfg. Co. (Inc.)'s petition for cancellation of the GOOGLE registration (Cancellation No. 92045778), withdrawal of Central's application to register GOOGLE, and withdrawal of Central's CAFC appeal from the TTAB's dismissal of its opposition to registration of GOOGLE for exercise balls. (TTABlogged here).


It appears that Leo Stoller's attack on the GOOGLE trademark has come to a rather ignominious end.

TTABlog update: On March 22, 2007, the U.S. Court of Appeals for the Seventh Circuit denied Stoller's motion to suspend enforcement of the final judgment pending appeal (here).

Text and courthouse photo Copyright John L. Welch 2007.

Tuesday, March 20, 2007

Addition of Applicant's House Mark to Registered Mark Avoids Confusion with Latter, Says TTAB

The Board reversed a Section 2(d) refusal of the mark T-Mobile news express (in standard character form) for various telecommunication and information technology services ["news express" disclaimed], finding it not likely to cause confusion with the mark NEWSEXPRESS for electronic telecommunication services. Even though the marks are used on "closely related, if not identical services, marketed in the same trade channels and to the same classes of consumers," the dissimilarity of the marks "outweighs the other factors." In re Deutsche Telekom AG, Serial No. 78492246 (March 7, 2007) [not precedential].


The Examining Attorney argued that Applicant "has simply taken registrant's nearly identical mark, NEWSEXPRESS, and added its T-Mobile house mark to it." [TTABlog question: Why does the registered mark look to me like three words compounded?]

Applicant asserted that T-Mobile is the "primary and prominent term" in its mark, while the term "news express" is secondary and is disclaimed.


The Board found the marks, taken as a whole, to be "quite dissimilar:" they are dissimilar in terms of sight, sound, meaning, and commercial impression. The Board stated that it agreed "with Applicant and the Trademark Examining Attorney that 'news express' is an extremely weak source-identifier" for the identified services. [TTABlog note: Actually, the Examining Attorney didn't say that "news express" was "an extremely weak source-identifier;" she said it was "merely descriptive" and therefore she required its disclaimer.]

In short, the Board found that the addition of the house mark T-Mobile is sufficient to avoid a likelihood of confusion.

"See Knight Textile Corp. v. Jones Investment Co., 75 USPQ2d 1313 (TTAB 2005) [Applicant's NORTON MCNAUGHTON ESSENTIALS trademark for women's clothing is not confusingly similar to opposer's registered mark ESSENTIALS mark for similar goods]. In the instant case, as in Knight Textile, the house mark is deemed to be the primary and most distinctive element of the composite mark."

The Board therefore reversed the refusal to register.

TTABlog comment: There is a major difference between this case and Knight Textile. There, the record included 23 third-party registrations for clothing items in which the marks included the word ESSENTIALS. Those third-party registrations corroborated the dictionary definition of "essentials."

Here, there apparently was no similar evidence. There was, however, the Examining Attorney's assertion that "news express" is merely descriptive of Applicant's services. Is that enough to allow the TTAB to ignore the registration for NEWSEXPRESS? Or should the TTAB, based on this record, have required additional evidence before stripping the registered NEWSEXPRESS mark of all protection? I think the latter.

Text Copyright John L. Welch 2007.

Monday, March 19, 2007

TTABlog Special Report: Some Comments on Fraud after Hurley v. Volta

Fraud for Thought: Can Fraud be Avoided by Correcting a False Statement Prior to Publication?

by
John L. Welch
and
Ann Lamport Hammitte

The TTAB's recent precedential ruling in Hurley Int'l LLC v. Volta,, Opposition No. 91158304 (January 23, 2007), has pushed the issue of fraud into the spotlight once again. Since its seminal ruling in Medinol Ltd. v. Neuro Vasx, Inc., 67 USPQ2d 1205 (TTAB 2003), the Board has consistently sustained a charge of fraud when an applicant or registrant falsely claimed use of its mark in connection with the goods or services identified. Last year’s precedential decision in Standard Knitting, Ltd. v. Toyota Jidosha Kabushiki Kaisha, 77 USPQ2d 1917 (TTAB 2006), invalidating three registrations on the ground of fraud, continued and reinforced the Board’s unrelenting approach. As Jonathan Moskin noted in a recent issue of the INTA Bulletin (Vol. 62, No. 4, February 15, 2007), the Board’s new rule “is not fraud in any traditional sense, but is rather a strict liability rule” for a false averment regarding use of a mark, irrespective of the actual, subjective intent or innocence of the applicant or registrant. But a footnote in Hurley invitingly suggests that, if corrected before the application's publication, a false statement regarding use is not fraud.


Hurley v. Volta – a Caution Sign. In Hurley, Paul and Joanne Volta, who together comprised the Australian musical duo called “The Sign,” filed a use-based application to register their mark in the design form shown above, for various entertainment related services. However, discovery revealed that the Voltas had not used the mark on some of the recited services at the time of filing their application. When Opposer Hurley (successfully) moved to amend its notice of opposition to add a claim of fraud, the Voltas filed a motion to amend their application to delete the Section 1(a) basis and to substitute a Section 44(e) basis, relying on their Australian registration for the mark.

Hurley argued that this case is analogous to Medinol, where fraud was found because registrant Neuro Vasx had never used its registered mark on one of two goods identified. Hurley further pointed out that Applicants reside in Australia, an English-speaking country, and that Joanne Volta apparently holds an Australian law degree. Given the “wealth of information” provided at the USPTO’s website, Hurley argued, the Voltas had no excuse for their false assertion.

The Voltas, of course, pleaded innocence. They claimed that they misunderstood the requirements of Section 1(a), and particularly the legal meaning of “use in commerce,” and that they “honestly believed that their ownership of the same mark in Australia and their use in commerce of such mark in Australia justified their Section 1(a) filing in the U.S.” They pointed to their website, referring to it as a “global domain.” They stressed that they have been “defending themselves and have no legal representation as such,” and claimed that they were distracted when Paul Volta “suffered a major coronary infarct.” And finally, the Voltas argued that this case is distinguishable from Medinol because they have yet to obtain a registration.

Medinol stent

An Unsympathetic Board. The Board was totally unsympathetic to the Applicants’ plight and it agreed with Opposer Hurley that “this case is similar to the Medinol case.” The Board observed that here, as there, the application would have been refused but for “applicants’ misrepresentation regarding their use of the mark on all the recited services in the application.” And it is irrelevant that a registration has not yet issued:

"Applicants have provided no compelling argument why the law allows for cancellation of a registration after it is obtained through fraud, but does not allow for the prevention of a registration when fraud is revealed and the issuance of a registration is imminent."

The fact that Applicants allegedly misunderstood “a clear and unambiguous requirement for an application based on use, were not represented by legal counsel, and were suffering health problems” did not change the Board’s mind.

Applicants were “under an obligation to investigate thoroughly the validity of such a belief before signing their application under certain penalties.” Moreover, their “asserted misunderstanding regarding the meaning of ‘use in commerce’ was not reasonable.”

"At the time they filed their application, they knew they were seeking a registration for their mark in the United States. It was unreasonable for them to believe, however ‘honest’ such a belief, that the term ‘use in commerce’ on a trademark application in the United States meant anything other than use of the mark in commerce in or with the United States, or even that use in commerce in Australia was the legal equivalent of use in commerce in the United States."

And their assertion of innocence was irrelevant because “[p]roof of specific intent is not required.”

The Board therefore deemed the application void ab initio and entered summary judgment in Opposer’s favor.

As to the Voltas’ motion to amend their filing basis to Section 44(e), the Board observed that “the proposed amendment does not serve to cure a fraud that was committed.” Therefore, it deemed this motion “moot.” [The Board noted, however, that its decision would not preclude the Voltas from filing a new Section 44(e) application].

Universal Overall – a Ray of Hope. Despite the stringent approach taken by the Board in Hurley v. Volta, the decision fortunately does offer a ray of hope for Applicants and their counsel, at least if they act quickly to correct any false statements, made in good faith, regarding use: i.e., if they correct the misstatement prior to publication of the mark. In footnote 5 of its opinion, the Board offered the following dictum:

“We note, however, that a misstatement in an application as to the goods or services on which a mark has been used does not rise to the level of fraud where an applicant amends the application prior to publication. See Universal Overall Co. v. Stonecutter Mills Corp., 154 USPQ 104 (CCPA 1967).”

The Board’s citation of Universal Overall is an interesting one. There, the CCPA noted that the false statement was “made in good faith and not in an attempt to perpetrate a fraud on the Patent Office or on Opposer,” and that at the suggestion of the Examiner, Applicant Stonecutter amended its application to recite “textile fabrics” rather than the incorrect “clothing.” Unlike in Hurley, however, the CCPA did not address whether the false statement was “reasonable.” Is the Board suggesting in Hurley that the reasonableness of the false statement is irrelevant if corrected prior to publication? Or does an unreasonable false statement regarding use, made at any time, constitute fraud?

Universal Overall instead focused on the jurisdictional or procedural issue of whether Opposer had a legitimate claim of damage at the time of opposition. The court observed that Opposer’s claim of damage could not be predicated on the application as filed, but only on the (corrected) application as published. Because the published application no longer contained the false information, there was no basis for a damage claim.

Why the Publication Dividing Line? One could argue that a false statement of use may cause damage whether or not made in good faith and whether or not the misstatement is corrected prior to publication. It is true that, if the false statement is corrected at an early date, the PTO Examining Attorney will not rely on the false statement in passing the mark to publication, nor will anyone be misled when reviewing the published application in the Trademark Official Gazette. However, when one conducts a trademark search, one does not consider only published applications; unpublished applications are also taken into account. An unpublished application that includes a false statement regarding use surely may in some instances affect the decision as to whether to adopt a new mark; indeed a mark that seemingly has been put into use may cause more concern than a mark that is merely the subject of an intent-to-use application. Perhaps a false use claim has more impact when appearing in a published application, but it also may affect decisions before publication. So one may question whether the date of publication is a proper dividing line for a fraud finding.

Moreover, the Board’s suggestion that false statements corrected before publication do not constitute fraud seems to ignore that rationale of the Medinol decision. There, the Board stressed that the subjective intent of the registrant was irrelevant. The important point was that:

"Respondent filed its statement of use under penalty of “fine or imprisonment, or both, … and [knowing] that such willful false statements may jeopardize the validity of the application or any resulting registration….” Statements made with such degree of solemnity clearly are – or should be – investigated thoroughly prior to signature and submission to the USPTO."

Following the same reasoning, one could maintain that an applicant who makes a false and verified statement in an application – regardless of whether corrected before publication – has committed a fraud. So how does the leniency of the Universal Overall decision jibe with the strict liability approach of Medinol?

Toyota Tundra

Is there a Fraudit in Your Future? In any case, in light of the Board’s statement in footnote 5 of the Hurley decision, Applicants and their counsel might be wise to “audit” all pending, unpublished, use-based applications to make sure that the involved marks have indeed been used on all the identified goods and services. One might call this undertaking a “fraudit.” The goal of the fraudit is, of course, to correct any misstatements regarding use before publication.

Rather than conduct a broad fraudit, one might review each particular application upon receipt of the PTO’s Notice of Publication. However, a given mark is currently published for opposition only a few weeks after the issuance of the Notice of Publication, so, as a practical matter, there may not be enough time to check the veracity of the claim of use of the mark and to make any appropriate correction to the application, before the mark is published.

Conclusion. The Board’s dictum in Hurley seems to offer practitioners and applicants a lifeline by which they can pull themselves free of the fraud quagmire. But it requires prompt and timely review of pending applications followed up by correction of misstatements regarding use. Clearly, the time for conducting a fraudit is now.

Text Copyright John L. Welch and Ann Lamport Hammitte 2007.

Friday, March 16, 2007

TTAB Affirms Eight Functionality Refusals for Elevator Roller Guide Configurations

In a 38-page opinion addressing eight consolidated appeals, the Board affirmed refusals to register eight proposed product configuration marks (one of which is shown below) for "elevator roller guides," finding the designs to be de jure functional under Section 2(e)(5), and if not functional, lacking in acquired distinctiveness. In re Elevator Safety Co., Serial Nos. 76507505 (February 21, 2007) [not precedential].


Functionality: Applying the Morton-Norwich factors (In re Morton-Norwich Prods., Inc., 213 USPQ 9 (CCPA 1982)), the Board began by considering several third-party utility patents. It noted that, under TrafFix Devices, Inc. v. Marketing Displays Inc., 523 U.S. 23, 58 USPQ2d 1001 (2001), the existence of a utility patent is "strong evidence that the features claimed therein are functional," and that one who seeks trade press protection "must carry the heavy burden of showing that the feature is not functional."

Rolling through the various patents of record, the Board found the patent evidence supportive of a finding of functionality. [The TTABlogger shall not bore you or himself with a detailed review of the patents].

Applicant Elsco also rolled over its own foot by touting the utilitarian advantages of the various features discussed in the patents.

Elsco asserted that alternative designs are available, but the mere availability of alternatives cannot avoid a functionality ruling based on other considerations. Moreover, Elsco did not explain why its designs "are not superior to these other designs." Nor did it adequately prove that its designs were not comparatively simple or cheap to manufactures.

In sum, "[b]ecause all or substantially all of applicant's overall designs are dictated by the function they perform," the Board affirmed the functionality refusals.


Acquired Distinctiveness: Of course, once a design is found to be functional, "acquired distinctiveness cannot transform it into a trademark." But for the sake of completeness, the Board considered Elsco's 2(f) evidence. [Reminder: under Wal-Mart Stores, Inc. v. Samara Bros., Inc., 529 U.S. 205, 54 USPQ2d 1065, 1069 (2000), a product shape cannot be inherently distinctive, and proof of acquired distinctiveness is required for registrability.]

Elsco's evidence again fell short. Its sales figures and advertising expenditures "are not probative of purchaser reception of the configuration as an indicator of source." Nothing in the record showed that Elsco promoted the alleged marks as source indicators. Two identical, conclusory consumer declarations were "not particularly persuasive" and a supplier agreement that acknowledged Elsco's claim of trademark rights was likewise unpersuasive.

Therefore, the Board ruled that, even if the subject designs were not functional, Applicant Elsco failed to prove acquired distinctiveness.

TTABlog Note: For an outstandingly brilliant discussion of TTAB trade dress law, see this article. [Caveat: I wrote it].

Text Copyright John L. Welch 2007.

Thursday, March 15, 2007

Third-Party Registrations Insufficient to Prove Clothing and Restaurant Services Related, Says TTAB

Refusing to let Mucky Duck run amok, the TTAB dismissed a Section 2(d) opposition to registration of the mark PELAGIA for "clothing, namely shirts." The Board found the mark not likely to cause confusion with the identical mark, registered and used for restaurant services. CNL Tampa Int'l Hotel Partnership, LP v. Palazzolo, Opposition No. 91163724 (March 7, 2006) [not precedential].


Opposer stumbled at the starting line, failing to introduce its registration into the record by one of the three avenues available. [Can you name the three? -ed.] Fortunately, however, Applicant Laurie A. Gomulka Palazzolo, in her brief, treated the registration as if it were properly of record, and so the Board did the same.

Opposer claimed that clothing "is within the natural scope of expansion for restaurant services." Its only proof of relatedness of these goods and services, however, was a collection of 102 third-party registrations each encompassing both restaurant services and clothing. But for obvious reasons, the Board considered only those based on use and not those based on Sections 44 and 66 of the Lanham Act.

The Board noted that, under In re Albert Trostel & Sons. Co., 29 USPQ2d 1783 (TTAB 1993), and In re Mucky Duck Mustard Co., 6 USPQ2d 1467 (TTAB 1988), third-party registrations "may have some probative value to the extent that they serve to suggest that the listed goods and/or services are of a type that may emanate from a single source." [emphasis added by Board].


Opposer argued that restaurant services and clothing are related because "a normal outgrowth of restaurant services is the production and sale of clothing." The Board, however, refused to draw the inference from third-party registrations that these goods and services are "legally related products" requiring a finding of likelihood of confusion.

For the doctrine of natural expansion to apply, the evidence must show that "consumers would generally expect that restaurant services and shirts emanate from the same source." Reviewing the four factors set forth in Mason Engineering v. Mateson Chemical, 225 USPQ 956 (TTAB 1985), the Board concluded that Opposer's evidence fell "far short" of proving that shirts are within the area of natural expansion of restaurant services.

The Board noted that, in cases where a senior user's trademark rights have been expanded beyond its core business to encompass "collateral materials," the mark has been well-known, if not famous, as a result of extensive advertising and promotion, and has been used on "collateral materials." That was not the case here.

Finally the Board noted that acceptance of Opposer's argument would be tantamount to creating a per se rule "that the same or similar marks for restaurant services and clothing is likely to cause confusion."

"But that is just the start. Based on opposer's third-party registrations, restaurant services and clothing are also related to housewares, glassware, toys, sporting equipment, ashtrays, cigarette lighters, key chains, license plate holders, cooking pans and utensils, jewelry, real estate development services, gun firing ranges, casinos, hotels, exercise classes, loose-leaf binders, aromatherapy and massage services, and chairs."

Taken to the "absurd extreme," if third-party registrations alone were sufficient to prove relatedness of goods and services, "then virtually all consumer products and services would be related."

The Board therefore dismissed the opposition.

TTABlog comment: Back in December 2005, I complained here about the application of Mucky Duck in support of a finding that t-shirts and hats are related to golf equipment: "One suspects that third-party registrations may be found that include t-shirts and/or hats and almost any other product or service one can think of -- given the common practice of marketing or distributing t-shirts or hats emblazoned with one's trademark."

It's good to see the TTAB recognizes the problem, but it's unfortunate that the instant decision is not precedential.

Text Copyright John L. Welch 2007.

Wednesday, March 14, 2007

Differences in Marks Inspire TTAB to Grant Summary Judgment in 2(d) Opposition

The Board granted Applicant's motion for summary judgment in a Section 2(d) opposition to registration of the mark T.I.P.S. – TEACHER INSPIRED PRACTICAL STUFF for printed course materials for elementary school education and for learning centers for elementary school students. The Board found the mark not likely to cause confusion with Opposer's mark INSPIRATION, registered for computer programs in the field of idea development and for computer education training. Inspiration Software, Inc. v. Teacher Inspired Practical Stuff, Inc., Opposition No. 91164083 (March 7, 2007) [not precedential].


The first du Pont factor, the dissimilarity of the marks, was dispositive. The Board considered all other relevant factors, including the relationship between the goods and the fame of opposer’s mark, in opposer's favor, but found "the dissimilarities in the marks so great as to avoid a likelihood of confusion."

As to appearance, the marks differ in the number of letters. The common root term INSPIR appears at the beginning of Opposer's mark but in the middle of Applicant's mark, and forms the root of different words: INSPIRED and INSPIRATION. And the punctuation in Applicant's acronym "lends a visual distinction to the term which is absent from opposer’s mark."

Moreover, the marks do not sound alike: at the beginning of the marks, the acronym T.I.P.S. sound nothing like the term INSPIRATION, and the alliteration between T.I.P.S. and TEACHER brings emphasis to the word TEACHER, which also sounds nothing like INSPIRATION. Even the common root INSPIR is pronounced differently in the two marks.

Nor do the marks share the same connotation. INSPIRATION, the whole of opposer's mark, means "mental or emotional stimulation to a high level." INSPIRED modifies TEACHER, PRACTICAL modifies STUFF, and the four word phrase "explains the beginning acronym T.I.P.S." "As a whole, Applicant's mark connotes tips dependent on stuff found practical by teachers."

Just like its decisions involving CRISTAL and CRYSTAL CREEK, FROOTEE ICE & elephant design and FRUIT LOOPS, PECAN SANDIES and PECAN SHORTEES, ONFOLIO and CARTAGIO, and APPROVAL PLUS and APPROVALFIRST, the Board found the subject marks so dissimilar as to preclude a likelihood of confusion.

Text Copyright John L. Welch 2007.

Tuesday, March 13, 2007

Elves Lose Appeal: TTAB Affirms Surname Refusal of "KEEBLER" for Snacks

The Keebler elves found out that in the real world, the cookie does not always crumble in your favor. The Trademark Trial and Appeal Board affirmed a Section 2(e)(4) refusal of the mark KEEBLER for "snack packs consisting of a combination of crackers and cheese or cookies and pudding," finding it to be primarily merely a surname. In re Kellogg North America Co., Serial No. 76610903 (February 22, 2007) [not precedential].



The Board applied its standard Section 2(e)(4) analysis in finding that Examining Attorney Anne Farrell established a prima facie case that Applicant Kellogg failed to rebut. Three out of four factors supported the PTO's position, while the fourth was neutral.

Rareness: A search of the USFIND database yielded 492 listings for individuals with the surname "Keebler" and a GOOGLE brand search uncovered a "Keebler" family website and a Keebler coat of arms. [Don't ask -- ed.]. Kellogg argued that, taking into consideration the estimated 293 million people in the U.S., KEEBLER is a very rare surname. The Board, however, pointed out that there is no "benchmark" or minimum number of listings required to establish a prima facie case, and that even a rare surname is unregistrable under Section 2(e)(4), absent secondary meaning.

Connectedness: Kellogg asserted that no one associated with it has the surname "Kellogg," and that this factor favored registration. The Board, however, pointed out that the lack of such a connection is neutral, not supportive of Kellogg's position.


Other Meaning: There was no evidence that KEEBLER has any other recognized meaning. The Examining Attorney submitted a dictionary excerpt that did not contain an entry for the word "keebler." [So called "negative dictionary evidence."]

Look and sound: The Board ruled that KEEBLER looks and sounds like a surname. It is not an acronym, initialism, or coined term, and it is "not unlike" other surnames ending in "-ler" such as Miller, Butler, Wheeler, Fuller, or Fowler. [TTABlog Note: A tv trivia website asserts that the original Keebler Company was named after a baker named Godfrey Keebler].

Having flunked the four-part surname test, Kellogg argued that it is entitled to registration because it owns a 1926 registration for KEEBLER, but the Board pointed out that under the 1905 Trademark Act, the registrant would have had to show 10 years of use. Thus this registration did not support Kellogg's position that it is entitled to registration here without proof of acquired distinctiveness. Moreover, the Examining Attorney submitted a 1999 registration for KEEBLER that issued pursuant to Section 2(f).

The Board therefore affirmed the refusal to register.

Text Copyright John L. Welch 2007.

Monday, March 12, 2007

Precedential No. 20: Chicago Bears Rebound, De-Claw "12th BEAR" in 2(d) Opposition

The "Monsters of the Midway" showed no ill effects from their recent Super Bowl defeat, as they romped to victory in a Section 2(d) opposition to registration of the mark 12th BEAR for jewelry, bumper stickers, insulated beverage containers, towels, clothing, and ornamental novelty buttons. The Board found the mark likely to cause confusion with the marks BEARS and CHICAGO BEARS, registered and used for entertainment services, paper products, and clothing. Applicant's argument that it was protected by "the doctrine of functionality" fell as flat as a Rex Grossman incomplete pass. Chicago Bears Football Club, Inc. v. 12th Man/Tennessee LLC, 83 USPQ2d 1073 (TTAB 2007) [precedential].


Opposers (the Bears and its licensing agent, NFL Properties LLC) argued that the BEARS marks are famous and that Applicant's goods are "a type consistent with the ancillary goods licensed by professional sports teams."

The Board first noted that, because the parties' goods "are either in part identical, or otherwise related, the key issue is whether applicant's mark is confusingly similar to opposers' BEARS and CHICAGO BEARS marks."

The Board wisely observed that the numerical designation "12th" does not distinguish the marks "inasmuch as it reinforces the connection with the Chicago Bears football team by specifically identifying a particular Bear, i.e., the twelfth Bear." [Applicant admitted that its "12th" marks utilize "the concept of the fan as the 12th player ... in order to involve the team sports fan who is ... the twelfth on a football team."]

The Board concluded that "[t]he similarities between 12th BEAR and BEARS in sound, appearance, meaning, and commercial impressions outweigh their differences." As to CHICAGO BEARS, the descriptive term "Chicago" is "not as significant as the term 'Bears,' and therefore does not distinguish the marks." Moreover, to the extent that the parties goods are identical, the degree of similarity required to support a finding of likelihood of confusion decreases.

Applicant admitted that it intends to market its goods to the same fans and purchasers as those of Opposers' goods. Furthermore, the actual channels of trade overlap, and in light of the low price of many of the items, they must be considered "impulse purchases."

Applicant also admitted that the BEARS mark is famous for entertainment services, but the Board found the fame not so limited: "opposers' BEARS and CHICAGO BEARS marks have acquired significant fame and public recognition for the football exhibition services as well as for ancillary merchandise." [Game over - ed.] This factor weighs "heavily" in opposers' favor.


One of Applicant's principal arguments related to the number of similar marks in use on similar goods. [E.g., the sports teams of Brown and Baylor Universities]. However, there was no evidence of the extent of this third-party use. Applicant argued that it did not intend to mislead purchasers, but the Board observed that "it is not clear" how Applicant's attempt to register a series of twenty "12th" marks for various NFL teams "could have been done in good faith." Nonetheless, the Board refused to find bad faith, since the marks at issue are not identical.

Finally, Applicant made an argument "that appears to raise the issue of functionality." The Board noted that Applicant may not raise this defense without a counterclaim seeking to cancel the involved registrations. Moreover, this case is not similar to Int'l Order of Job's Daughters v. Lindeburg and Co., 220 USPQ 1017 (Fed. Cir. 1984), where widespread merchandising of Job's Daughter's jewelry by third parties led to a finding that the name and emblem were merely "functional aesthetic components of the product, not trademarks."

In any event, the Board rejected Applicant's argument "because it apparently would allow others to register marks that are similar to registered marks in order to show support or hostility to a sports team. American case law simply does not recognize such a right."

"The mere fact that a trademark owner's mark is associated with a movie, television show, university, or sports team does not mean that it is functional and available for others to use to promote their goods when the trademark owner is actively licensing the mark for related items."

The Board concluded that confusion is likely, and it (not surprisingly) sustained the opposition.

TTABlog note: On the same day, the Board also sustained an opposition to this Applicant's similar attempt to register the mark 12th RAVEN for the same goods. Baltimore Ravens L.P. v. 12th Man/Tennessee LLC, Opposition No. 91150925 (February 28, 2007) [not precedential].

Text Copyright John L. Welch 2007.