San Francisco Seminar/Webcast July 16th: "Riding the Rollercoaster of New gTLDs: Enforcing and Policing a Brand in the New World"

The Bar Association of San Francisco (BASF) and the San Francisco Intellectual Property Law Association (SFIPLA) are co-sponsoring a seminar entitled: "Riding the Rollercoaster of New gTLDs: Enforcing and Policing a Brand in the New World." Date/Time: Monday, July 16th, 2012, Noon-1:30pm. Where: BASF 301 Battery Street, San Francisco, CA. Register here to attend, or sign up for the webinar here.

Moderator: Mary L. Shapiro, Mary L. Shapiro Law PC

Panelists:

Steve K. Andersen, Vice President, International Development, International Centre for Dispute Resolution

Jefferson Scher, Partner, Carr & Ferrell LLP

Alica Del Valle, Trademark Counsel, salesforce.com, Inc.


Program Content:

► Update on status of new gTLD Program

► Nuts and bolts of new gTLDs and how they affect brand protection

► Understanding how and when to make objections

► Best practices for enforcement

► What should I tell my clients