Sunday, December 27, 2009

MLB Poised to Oppose "MAJOR LEAGUE WOODWORKING" Logo

Here we go again, Hot Stove Leaguers. Major League Baseball has obtained an extension of time to oppose the application of Thomas J. McDonald of Canton, Massachusetts, to register the logo shown immediately below for hand tools and woodworking services. Presumably MLB will rely on its "swinging batter" logo, shown further below. In re Thomas J. McDonald d/b/a Major League Woodworking, Serial No. 77722224.


Tommy McDonald's website is here, "where you will find all things woodworking to help elevate your woodworking game." Videos, too, starting with a visit to Red Sox "pitching legend" Bill Lee, with Tommy showing us "the first steps in creating a Major League Baseball Bat."



If MLB opposes, who do you think would win the opposition? Why?

Text Copyright John L. Welch 2009.

2 Comments:

At 8:05 PM, Anonymous Jay Spiegel said...

In my view, MLB would win this one. The combination of the common wording "MAJOR LEAGUE" and the colors red, white & blue in the same order as those of the MLB mark suggest an affiliation between the respective sources. The average consumer would not distinguish between the bat & ball on the one hand & the tools on the other hand. Moreover, the MLB logo carries significant secondary meaning.

 
At 3:32 PM, Anonymous Anonymous said...

I think the colors dont count in this one, its red white and blue. Are they going to attack the flag next?

 

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